February 11th, 2021 
Read: Case Problem ” Tesla, Inc.”, McGraw Hill Education, by Frank Rothaemel, Rev. March 7, 2020, MH0067
Prepare a Managerial Report* structured as follows:
Task 1-1: Structure and present your paper in the form of a Managerial Report, with a cover page, table of content, executive summary, main body, appendices. Expected length of Assignment 1: up to 6 pages APA format, excluding cover page, table of contents, and appendices
Task 1-2: What is Teslas business model? How is Teslas business model different from traditional car manufacturers?
Task 1-3: How was Tesla able to enter the automotive mass-market industry?
Task 1-4: In which stage of industry life cycle is the electric vehicle industry? What core competences are the most important at this stage of the industry life cycle?
Task 1-5: Evaluate Elon Musks Master Plan, Part 2 and assess if Tesla can gain and sustain a competitive advantage.
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